Marketing Resources

Featured Article

Social Media
7
min read

9 Mistakes Your Company is Making on Social Media

Social media has changed the way we interact with the world. But you’re probably overusing it, or not using it effectively at all. The following are some mistakes that your company is probably making on social media.
App Reviews
min read

What is the best email marketing service in 2022?

If you've spent any time on the internet, I'm sure you've seen ads for email marketing software. There are tons of companies that offer this service, but which one is right for your business? Well, first of all, let's look at some of the biggest players in the game
Video Marketing
2
min read

Working The Nerve To Make A Video

If you have considered making a video with yourself on the camera, but you're deathly afraid to hit record – then let's jump in. Here are a few very quick pointers to getting over that camera fear (or not)
Website Design
3
min read

Five Features Your Website Homepage Should Have

A website homepage serves as the first impression and is the ultimate key to the site's success and visitor retention. Hence, it should contain all the essential elements. Your favorite site follows similar rules.

How to hire a web designer

If you are looking to hire a professional to build a website for you or for your company, you should really be aware of the major benefits it can bring to your business and what services you may need to ensure you have a bigger chance of success. 

How To Market A Catering Company

In this first episode of Coffee & Content, we discuss viewer questions on how to market a catering business and whether you should start a podcast.

Best Wireless Mic System For Videos in 2020

Today I’m going to review the brand new Comica BoomX-D Wireless Microphone System. Overall I think this is a fantastic microphone for making videos at any level.
Website Design
6
min read

5 Ways to Make Your Website Mobile-Friendly

Back on 4/21/2015, Google Released what is now known as the Mobilegeddon search engine update. Today, website still are not optimized for mobile viewing experience.

Should I post this right now?

You can't win and you can't lose by posting something - You can only post it.

How To Market A Catering Company

In this first episode of Coffee & Content, we discuss viewer questions on how to market a catering business and whether you should start a podcast.

Should I post this right now?

You can't win and you can't lose by posting something - You can only post it.

How To Develop A Content Strategy

Marketing is so important when it comes to building a successful company; the world of business is incredibly cut throat, so no matter what you do or sell, you will be up against competitors.

Content Strategy vs Content Marketing

Contrary to the opinion of many, content marketing and content strategy are not the same thing. In fact, they are interrelated but serve separate purposes. Something essential to understand if you are to be as effective with your business's marketing as possible.

Content Ideas for Small Businesses during Coronavirus

You might be unsure whether you should keep creating marketing or sales content right now in light of the coronavirus pandemic. Perhaps your business is closed or in a limited capacity. I'll discuss some ideas and tips for creating content right now, what types of content to create.

How To Create Content For Your Business in 2020

If you're tired of hearing people say "you need to create content for your business" but then leave you high and dry without actually explaining WHAT TO ACTUALLY CREATE, then this video is FOR YOU my friend

Best Ways to Get Your Own Construction Leads (Updated 2020)

Business in today’s economy is a cutthroat and competitive landscape. While marketing and lead generations come and go, with some tactics employed by entrepreneurs ranging from laughable to downright outrageous, one thing is a certain fact: no business can survive without a steady stream of qualified construction leads flowing in daily.

How to hire a web designer

If you are looking to hire a professional to build a website for you or for your company, you should really be aware of the major benefits it can bring to your business and what services you may need to ensure you have a bigger chance of success. 
Website Design
6
min read

5 Ways to Make Your Website Mobile-Friendly

Back on 4/21/2015, Google Released what is now known as the Mobilegeddon search engine update. Today, website still are not optimized for mobile viewing experience.

Why Using a PDF Menu On Your Website is DEADLY

Why is your website using a PDF version of your menu?Heads up: It's difficult for visitors to read by pinch and zooming the menu from a smartphone device, and Google does not read text from an image so you lose all of that SEO juice.

What to Look for in a Contractor Website Design

If you’re looking to upgrade your business website or create an entirely new design to draw in more customers, then it’s important to understand what elements of website design are important for your specific business.

5 Web Design Trends To Boost Conversions in 2019

Do you want to know what’s coming up in 2019 for Web Design trends? What if these trends could help you improve conversions on your website? Well stick around because I’m going to break down all of the 2019 Web Design Trends that will boost conversions

Why Your Website Isn't Converting

Newsflash: Your website probably isn't doing anything for your business. Here's why.
Social Media
min read

How To Upload IGTV Videos Widescreen Horizontal in 2019

On May 23rd Instagram announced that they are now supporting horizontal video for IGTV. Here’s the problem – when you upload a horizontal video to IGTV, still today, it automatically crops it for a vertical video.
Social Media
min read

Make Instagram Highlight Covers Free

Considering that over 400 millions Instagram users are viewing Stories, DAILY, your content plan definitely needs to include Instagram Stories. Let’s put that another way – 80% of Instagram users watch stories. Think of stories as another medium inside Instagram to reach your audience. Here's how to create awesome covers for your Instagram stories – for free!
Social Media
12
min read

Why I'm Switching To Later For My Social Media Platform

TL:DR; 1) Excellent media manager, 2) quick schedule a week's worth of posts, 3) hashtag suggestions, 4) and link in bio management
Social Media
17
min read

17+ Free Social Media Tools For Managing Your Local Business

The best social media tool in your digital pocket is the one that's accessible. More than that accessible though, I think it's also the one that you actually use. It makes no sense to invest your time or money into something that becomes shelfware. Here are 17+ of the best free social media tools you can use right now.
Social Media
4
min read

Should you outsource your social marketing?

Deadlines. Employees. Networking. Accounting. Advertising. HR. – The Party Planning Committee. As a small business owner, you likely wear many hats. Should marketing be another one?
Social Media
5
min read

4 Ways To Master Instagram For Your Remodeling Business

As with any social media network, Instagram is about connecting people. In the case of Instagram, it’s about connecting people with pictures. So how can a home remodeler connect with Instagram users? In short, tell a visual story.

Best Wireless Mic System For Videos in 2020

Today I’m going to review the brand new Comica BoomX-D Wireless Microphone System. Overall I think this is a fantastic microphone for making videos at any level.

Get The Weekly IMPACT

Each week we'll send you our latest:

  • Good local news we find
  • Podcast episode
  • Youniversity articles
  • YouTube tutorials